When creating a feed there are a number of details that you must specify. It is important to consider these in advance.
The title of the feed should
- be clear
- be concise
- be specific
- not include a long list of keywords just to game the search—you may be penalized by platforms like Apple Podcasts!
You can tell the listeners what the podcast/album/audiobook is about and where they can find more information. Be creative!
Each feed also needs a cover art. These are square images that are shown on distribution platforms when listeners search for your podcast/album/audiobook. The cover art should:
- be between 1400 × 1400 and 3000 × 3000 pixels in size
- include the title
- effective at both its original size and as a thumbnail—depending on the device and platform, the cover art will be displayed in different sizes
- be beautiful!
If you need inspiration, take a look at the top podcasts.
Category* and subcategory
Most podcast distribution platforms use categories to classify podcasts so that the listeners could discover new shows more easily. Select the category (and, if you wish, subcategory) that best reflects your podcast.
Music albums, music singles, and music shows are automatically assigned the “Music” category.
This can refer to the hosts/artists or the publishing company. If your podcast belongs to a network (or a similar entity), you might want to find out what should be specified in this field.
If all of your episodes contain explicit content, you may mark your whole feed as containing explicit content. However, if explicit content appears only in a fraction of the episodes/tracks (or does not appear at all), you should set this option to “no”. You will be able to specify which individual episodes contain explicit content when you upload them later.
Feeds marked as explicit will usually not be shown to children on most distribution platforms. Also, these feeds may become unavailable in some territories.
Language spoken/sung in*
The main language spoken in the podcast or sung during music tracks.
Every podcast needs to be classified as either episodic or serial.
Episodic podcasts are much more common—you should choose this type if your episodes are not supposed to be consumed in any specific order.
Serial type is useful when the episodes have to be consumed in a sequential order. If you do choose this type, you will need to specify the episode number manually each time.
Music albums where all the tracks are numbered sequentially are automatically assigned the “serial” type.
Copyright details. If your podcast belongs to a network (or a similar entity), you might want to find out what should be specified in this field.
This is the URL of a website (or a portion of a website) dedicated to the podcast/album/audiobook. Creating a website for your podcast will make it easier for you to connect with your listeners, so we definitely recommend it! You can also check out this article if you want to host the RSS feed on your own website.
If feed is marked as locked, it tells hosting platforms that they should not import the RSS feed. Locking the feed does not hide it, i.e. it is still publicly available.
If you wish, you can describe the location of editorial focus for the podcast's or audiobook's content, i.e. the place the podcast is about.
This is not meant to describe the physical location of podcast hosts or guests.
This field is not available for music albums and singles.
You can use this field to specify a donation or funding link.
Lightning network allows to exchange bitcoin cheaper and faster. For each recipient, you will need to enter
- wallet address
- weighting (split)
This will enable listeners on certain podcatchers to send bitcoin to these addresses in ratios specified by the weightings.
If three recipients with weightings 3, 10, and 7, are specified, then they will receive 15%, 50%, and 35% of the streamed micropayments, respectively. That is because
- 100% × 3 / (3 + 10 + 7) = 15%
- 100% × 10 / (3 + 10 + 7) = 50%
- 100% × 7 / (3 + 10 + 7) = 35%
It is enough to specify the recipients at the feed level. But the recipients specified at the episode/track level will take precedence when listeners contribute value while listening to that episode.
Click here for more information on how to set up a podcaster wallet and embed its address in your feed.
TXT records allow you to store arbitrary information inside your feed.
There are many uses, but one of them is ownership verification.
Some platforms (like Apple Podcasts) ask you to prove that you control the feed feed by embedding a special authorization code (like
253801) in it.
The typical way is to add it to feed's copyright field, but that is ugly!
TXT record is a much more elegant way because it will not be shown to your listeners.